GTB Commences “Instant Account Opening” On Facebook

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Guaranty Trust Bank plc has once again raised the service
bar for African Financial Institutions, by upgrading its Social Banking
offering on Facebook to accommodate Instant GTBank Account Opening. With this
upgrade, prospective customers of the foremost Bank can open accounts and
immediately get their account numbers while on Facebook, without having to
visit any GTBank branch.

Commenting on the new offering which went live recently,
Managing Director/CEO of Guaranty Trust Bank plc; Mr. Segun Agbaje said the
upgrade will make it more convenient for people to commence banking
relationships with the Bank. Mr. Agbaje explained that all people have to do
while on Facebook is fill the account opening form, upload their passport
photograph and signature mandate and immediately get their account number.

GTBank Social Banking is a unique offering pioneered by the
Bank earlier in the year that allows people open GTBank Accounts, make Account
Balance Enquiries, perform Money Transfers and purchase Airtime on Facebook.
The Bank remains the leading Nigerian financial services provider in the social
media space with over 1.3 Million followers on Facebook alone, the largest
following for any Nigerian company.
With Social Banking, Guaranty Trust Bank plc has successfully
introduced a new and effective platform through which its customers can get
real-time customer service and perform transactions quickly, safely and at
their convenience. According to Mr. Agbaje the banking requirements of today’s
customers necessitates a high degree of flexibility, which is why GTBank is
instituting value adding channels on social and other platforms that allow
people bank 24/7.
Guaranty Trust Bank plc was established in 1990 and has
within the last 23 years come to be recognized as one of the most innovative
and service focused banks in Nigeria. The Bank, which was recently conferred
with the 2013 African Bank of the Year Award by African Banker Magazine, has
banking subsidiaries in Cote D’Ivoire, the Gambia, Ghana, Liberia, Sierra Leone,
the United Kingdom and has concluded the purchase of a 70% equity stake in Fina
Bank that will see its operations spread to Kenya, Uganda and Rwanda .

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