Openly gay pastor Jordan Brown of Austin, Texas, claimed he ordered icing on a Whole Foods cake to read ‘Love Wins’, that instead read ‘Love Wins F**’.
He filmed a video of the cake after he received it from the store, which showed the slur and appeared to show that the seal on the box had not been broken.
Whole Foods later released their own video of surveillance footage from inside the store that showed the sticker on the box had been moved after Brown left the store. They then filed a counter lawsuit against the pastor for $100,000.
But the openly gay founder of the Church of Open Doors withdrew his lawsuit Monday and apologized to the supermarket chain for ‘perpetrating a hoax’, according to ABC KVUE.
Brown wrote in a statement: ‘I was wrong to pursue this matter and use the media to perpetuate this story.
‘I want to apologize to Whole Foods and its team members for questioning the company’s commitment to its values, and especially the bakery associate who I understand was put in a terrible position because of my actions.’
The pastor added: ‘I apologize to the LGBT community for diverting attention from real issues. I also want to apologize to my partner, my family, my church family, and my attorney.
Following Brown’s back pedal, the upscale bakery has decided to drop its lawsuit.
A statement from the company read: ‘We’re very pleased that the truth has come to light.
‘Given Mr. Brown’s apology and public admission that his story was a complete fabrication, we see no reason to move forward with our counter suit to defend the integrity of our brand and team members.’