The Guinness Biggest Ever Football Promo Comes To A Dramatic End As BPL Season Ends


1,200 goals, 379 games, 172 penalties, and 1 legendary winner truly made of black; the 2015/2016 BPL season has been full of non-stop excitement!

After nine months of so much action and drama, the BPL season has finally come to an end. The last games of the BPL took so many turns as the results saw Arsenal overtook Tottenham to land the second spot. Manchester City and Manuel Pellegrini secured the 4th position beating Manchester United to it. Sunderland escaped relegation leaving Newcastle, Norwich and Aston Villa relegated.

The drama didn’t stop off the pitch, this season Nigerians were captivated by the biggest ever BPL promotion run by Guinness with ‘Every Minute Made of Black’. Over 3 million entries, 1.3m winners, $850k equivalent winnings, Guinness brought even more intensity and celebration to the season.

Over the last few months, Guinness has criss-crossed the entire length and breadth of Nigeria – from Lagos, to PH, Abuja, Enugu, Benin, to celebrate winners and provide magical football moments for Guinness lovers. On Sunday, Guinness rolled out the drums in grand style to celebrate the end of the BPL season, winners and consumers were treated to an evening of football and entertainment at the Old Skool bar, National Stadium Surulere. Indeed it’s been a season to remember with Guinness!

Guinness celebrates Leicester City, the team that is made of more and made of black. It’s not about where you are today; it’s about your belief on where you could be tomorrow and working together to win. We celebrate all the winners of Guinness football promo from Lagos, Port Harcourt, Abuja, Benin, Enugu… you all are truly made of black!

See pictures from the party and our highlights from the Guinness ‘Every Minute Made of Black’ promotion.

Remember Guinness is not for sale to persons under the age of 18. Drink responsibly!

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